MOBILE WEB APP APPROACHES

In my earlier post about the differences between Responsive Design and Mobile Web App I have talked about two of the three approaches for mobile web app:
The second that is Responsive Design and the
third that is Mobile-Specific,
but what about the first?

Here is the first approach that is not recommended but depending on the website, its design, its content and its purpose, it might be ok.

1. "Do nothing" approach
This approach is the one which desktop content is served to the mobile device unaltered. This is unfortunately the most used approach for mobile around the world, however it is changing fast.

The good side of this approach is that it is less work to do and no need to maintain, however it is not an optimal choice regarding user experience and nurturing your customers. This approach is good for lightweight pages that have flexible content and that is arrange in such a way that it is not totally zoomed out and is easy to read when tabbing twice the text.

 

Comments

Post a Comment

Popular posts from this blog

WHY AREN’T MOBILE WEB DEVELOPERS DOING THEIR JOB?

I came across a very interesting website quirksmode.org in the Mobile section that explain beatifully in many parts what I believe that is the problem with mobile web design nowadays. I will be copying what I think is the most important points here. Some I might discuss but you will understand the probem when you read it. MOBILE WEB DEVELOPERS DOING THEIR JOB? The unique selling point of the web is that it runs on all devices; and not just on one platform. But it seems mobile web developers aren’t much interested in reaching out beyond one or two specific platforms. Developers should reach out to as many paltforms as humanly possible instead of confining themselves to the best ones. WHY ARE WEB DEVELOPERS INTERESTED IN MOBILE SO RELUCTANT TO VENTURE OUT BEYOUND THEIR iPHONE CONFORT ZONE? Mobile web projects for large companies are based on requirements written last year, during the height of the iPhone obsession. In addition, the iPhone’s share of mobile web traffic remains
Read more

Why UX is neglected and its consequences for your business!

This article was the result a response to an article I have published in a LinkedIn group I belong Linked In Front End Developers group User Experience is the heart for any product or service because without a customer to purchase the product or service nobody will manufacture or build a product or service in the first place. This is a fact but it does not mean that clean code and security is less important.  E-commerce example from a security perspective Let's imagine that a customer have an e-commerce site that is the most easy to use and to make customers purchase a breeze, and it has the best conversion rate possible, but it has a terrible security and the site constantly breaks?  How long do you think the e-commerce owner is going to keep in business that way if his customers do not trust to use his wonderful easy to use e-commerce? Not for long however in this case the reason is clear - everybody knows that the problem is in the security and that the code prob
Read more

GREAT FREE WEBSITE EMULATORS FOR TESTING HOW YOUR SITE LOOKS IN THE MOBILE

Image
GREAT FREE WEBSITE EMULATORS FOR TESTING HOW YOUR SITE LOOKS IN THE MOBILE The single most important thing you can do to make a website mobile-friendly is to test it on multiple smartphone and tablet platforms. Mobile Emulators lets you check how responsive and if all the functionalities it should have works well across different mobile platforms such as iPhone, iPad, Android and Blacberry without have to make the investment in all those devices. Mobile emulators are not perfect but they can help you to check the issues your website might have allowing you to take the corrective measures. Here are some great websites with emulators: 1. iPad Peek   ( http://ipadpeek.com/ ) - let you check if your website is compatible with iPad. 2. iPhone Tester ( http://iphonetester.com/ ) - A popular choice of web emulator for iPhone. Just enter the URL of your website and in real-time you can see how your site looks like on iPhone. 3. Mobile Phone Emulator ( http://www.mobilephoneemul
Read more